Brother University Embroidery Class - All three days
Day 1 agenda includes increasing your knowledge of threads, needle types and usage, stabilizing/backing and topping materials, and hooping placement and techniques.
Day 2 agenda includes of digitizing basics, stitching with Applique and editing for profit.
Day 3 agenda includes learning how to identify your costs for proper pricing, business goal setting techniques, sourcing suppliers and marketing for your business.
Registration Fees & Materials
Class cost: $425.00
Includes all three days!
Brother University Class Curriculum
3 Days That Can Change Your Business and Your Life!!
At-a-Glance:
Day 1: Applications
Session I: Thread Knowledge
Session II: Needle Types and Usage
Session III: Stabilizer/Backing and Topping Materials
Session IV: Hooping Placement & Techniques
Day 2: Digitizing & Techniques
Session I: Digitizing Basics
Session II: Stitching with Appliqu´e
Session III: Editing for Profit
Day 3: Business & Marketing
Session I: Identifying Your Costs for Proper Pricing
Session II: Business Goal Setting Techniques
Session III: Sourcing Suppliers
Session IV: Marketing
Day 1: Applications
Thread Knowledge
Untangle the mystery behind all those thread weights. You will receive hands-on
instruction covering various weights and types of embroidery thread along with
when and why they're used.
Needle Types and Usage
Ever wonder what those sizes 60/8 or 90/14 and many others mean? How about light
ball, round point or titanium? This course will provide you with complete
answers to these and other needle questions.
Stabilizer/Backing and Topping Materials
This course will provide you with samples of backing and topping types and
explain when each is commonly used.
Hooping Placement & Techniques
Learn all the tips and tricks used by experienced industrial embroiderers for
precise hooping and accurate placement. Explore various hooping aids, boards,
clamps and other hooping devices.
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Day 2: Digitizing & Techniques
Digitizing Basics
This course is designed for any digitizing system and a must for anyone looking
to add or improve their custom digitizing. Course study will include artwork
basics, stitch types, stitch variables, manual vs. auto digitizing, pathing a
design and much, much more.
Stitching with Applique
We will show you how to incorporate applique materials into your design in just
a few easy steps. You will learn different applique techniques, how to deal
with difficult materials and how to make your own patterns. Students will hoop
and sew their own appliqued bags on Brother's industrial embroidery machines.
Editing for Profit
This is an exciting class where students will learn about the different file types within the embroidery industry. Discover how to edit designs like a professional for less stitch count yet more efficient and better quality designs. Explore editing techniques to gain higher profits with each design!
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Day 3: Business & Marketing
Identifying Your Costs for Proper Pricing
In order to properly price your finisshed product, you must first identify your
overhead. This course will walk each student through how to complete a cost
sheet and evaluate expenses.
Business Goal Setting Techniques
We'll explore the various ways you can establish prices and set your goals to
ensure that you will make a profit. You'll also gain more experience and
confidence when quoting embroidery jobs.
Sourcing Suppliers
Find out about commercial vendors who supply blank goods suitable for embroidery
and specialty items such as patches, cap panel programs, and private labels
with your logo.
Marketing
. Identifying Your Customer and Niche Market
. Creating a Marketing Plan
. Marketing Your Business
. Selling Yourself and Your Business
. Common Mistakes to Avoid
. Great Business Promotion Ideas
This course will show you how to creatively sell these products along with your embroidery and direct garment printing business.
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